Not every order should be processed the same way. Workflow Automation applies configurable rules to every transaction, meaning orders follow the right fulfillment journey based on your products, customers, and operational requirements.
Workflow Automation
The intelligence behind every order
Say goodbye to manual fulfillment. Our Workflow Automation module controls how orders move through the warehouse, helping you improve accuracy and manage DTC, B2B, and international fulfillment at scale.
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Workflow Automation overview
Smarter workflows from order to dispatch
Supporting retailer labeling requirements, international shipping rules, carrier selection, and more, Workflow Automation gives your team the tools to manage fulfillment across channels and regions with confidence.
By replacing manual fulfillment decisions with automated warehouse workflows, you’ll benefit from fewer errors and speed up your processing times. With the time you save on order processing, you’ll have more space to focus on growing your business.
Workflow Automation works alongside your channel integrations and any other platform modules your brand needs, ensuring your fulfillment stays connected across any of our 17 warehouse locations worldwide.
Everything simply clicked into place. Orders are processed within minutes and sent to my customers with faultless service.
Jennifer Bailey, Founder, Calla Shoes
fulfilmentcrowd has the model, technology and network to efficiently service both B2B and DTC across the UK and EU.
Job Burns, Head of Supply Chain, Curlsmith
Our growth is geared around our unique capability to ship goods B2B on pallets and DTC in parcels from a common stockholding and software platform.
Michael Holden, Supply Chain Director, Ultimate Products
Having the data at the click of our fingers on the fulfilmentcrowd platform is already saving us hours, and I know that my finance, operations and customer service teams are all loving it.
Nick Marsden, Co-founder and Director, OOSC Clothing
Being smart isn’t enough to build a truly successful brand – you need the right partnerships. With fulfilmentcrowd, we’ve built a scalable data-driven infrastructure that’s powered our rapid growth.
Daniel Djukic, Founder, Empower Brands
Features
eCommerce automation that makes a difference for every order
Draft order controls
Review, amend, and approve orders before they’re released for fulfillment, helping your brand with complex B2B workflows and retailer requirements.
Intelligent fulfillment routing
Configure rules that determine how orders are prioritized and processed based on stock availability, customer type, destination, or business rules.
Retail compliance automation
Automate carton labels, pallet allocation, packing paperwork, and retailer-specific rules to ensure you stay retail-ready every time.
Carrier and cross-border workflows
Automatically generate shipping labels, commercial invoices, customs data, and carrier bookings to simplify international fulfillment and reduce delays.
Product handling rules
Create automated workflows around specific SKUs, including hold orders, quarantine products, dangerous goods handling, or additional fulfillment activities.
Multi-territory stock allocation
Define how your inventory is allocated across any of our 17 warehouse locations, supporting regional fulfillment and expansion through one connected platform.
Configurable warehouse activities
Benefit from value-added services such as kitting, bundling, and light assembly through configurable workflows designed around your operation.
Workflow visibility
Track every stage of your fulfillment across regions and channels through one operational view, helping you stay in control — no matter how fast you scale.
Workflow Automation
Automate your fulfillment, keep all the control
- Configurable workflows built around your unique operation
- Support for DTC and B2B fulfillment via one platform
- Reduced manual decisions and operational delays as you scale
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Our platform
See what else our platform has to offer
Delivery & Returns
Our Delivery IQ solution puts your brand ahead of delivery problems before the customer feels it. With pre-dispatch checks, real-time tracking, and automated issue resolution, you’ll gain more control over the entire delivery journey.
Inventory Control
Inventory Control keeps your stock visibility, allocation, and availability connected in real-time and all in one place, vital for staying accurate and informed as you scale.
Integrations & Customization
Our platform supports integrations across multiple systems and routes to market, from pre-built configurations to custom requirements via Open API and Webhook support.
Frequently asked questions
Popular questions about our tech
Scale fast, stay in control
Have a greater impact on how your orders move through the warehouse. Reach out to discuss how our tech-first fulfillment can support your brand.